Overview
A tour-and-merch hub for an Ontario pop punk band, built to turn scattered social followers into ticket buyers and a mailing-list-free direct audience.
A Rose For Ann is a pop punk band out of Kingston and Cornwall, Ontario — Benjamin Alan on vocals and guitar, Connor Longaphie on drums, James Baron on rhythm guitar, and Lee on bass. They play the Ontario underground circuit: Ottawa, Cornwall, Kingston, Montreal. The band's audience lived entirely on Instagram, TikTok and YouTube, where reach is rented and a show announcement disappears in a day. We built them a home base that they own: a site that leads with the next show, keeps a permanent record of where they have played, and routes fans to tickets, merch and the music without an algorithm in between.
Bands are a hard content problem. The site has to change constantly — new dates, new releases, new photos — but nobody in a four-piece wants to be a webmaster between load-ins. It also has to survive the moment a fan hears a song at a show and pulls out their phone in a dark venue, which means mobile-first and fast on bad signal. And it had to carry a very specific visual identity: early-2000s Warped Tour energy, torn-sticker typography and hand-scrawled logos, without tipping into the kind of clutter that made scene sites unreadable in the first place.
We built it on Next.js and deployed to Vercel, with every page prerendered so it loads almost instantly on venue wifi. The homepage opens on a full-bleed show poster with a live countdown and two unambiguous actions — Get Tickets, Shop Merchandise — then moves through the band bio, member portraits and latest posts. Dedicated Tour, Gallery, Content and Blog sections give each kind of update its own home, so adding a date never means redesigning a page. The identity runs on a custom DharmaPunk display face for the torn-sticker headings against Outfit for body copy, with a single brand red carrying every accent and hover state across an otherwise black layout.
The Results
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